Done With the Chaos? Let’s Build Your Growth Engine So You Can Stop Duct-Taping and Start Scaling

Plug in the leadership, systems, and scale-ready foundations you’ve been missing.
Growth Geek makes growth less chaotic, more predictable, and finally repeatable.

This isn’t for everyone.
But if you’re done with vague strategy, bloated decks, and zero execution, we’re your team.

We help founders and operators move from chaos to clarity with the frameworks, systems, and fractional leadership that build traction, smooth processes, profit, and momentum.

Growth Geek

Strategic Advisory for High-Stakes Growth

Led by Lidija Krickovic, a seasoned CEO, operator, and venture builder with 21+ years of scaling, systemizing, and stabilizing ambitious companies across SaaS, AdTech, iGaming, creator, and regulated industries, and high-growth ventures of all kinds.

From €40M+ exits and €20M SaaS builds to high-growth turnarounds—we’ve done the hard things at every stage of scale.

We’ve led scale-ups, exits, and multimillion-dollar SaaS builds from post-funding chaos to structured scale. Our portfolio spans nearly every business type you can imagine: from complex multi-entity SaaS groups, through affiliate, i-gaming, NGOs, industry associations, and FMCG to wellness, HR tech, adult and dating, to marketplaces. If it exists, we’ve probably fixed, scaled, or grown it.

At Growth Geek, we help founders move faster, operate cleaner, use capital with intent, and make 10x fewer mistakes. We specialize in helping chaotic startups and overstretched teams regain momentum. Whether stepping in as a fractional exec or leading strategic transformations, we bring results and momentum when it matters most.

At Growth Geek, we don’t deal in hypotheticals; we deliver what only a fraction of operators ever achieve.

Less than 0.4% of SaaS companies reach €10M ARR, and only 0.001% ever scale beyond €50M, yet our work sits in that top tier of results.

 

€40M+ exit led from turnaround strategy through due diligence

Built SaaS venture valuated €20M+ in <12 months

Scaled profits from €10M to €24M annually, with margin growth from 42% → 63%

200+ person teams structured and led across global markets

40+ ventures guided across SaaS, AdTech, HR tech, creator economy, wellness, and logistics

Turnarounds achieved in weeks—from six-figure losses to profit in under 3 months

Dual B2B/B2C mastery — GTM, monetization, compliance, team design

Fractional leadership that moves the needle; founders and investors trust us when stakes are high

Execution that outpaces theory, strategy built to perform in the real world.

Your growth partner driving strategy, operations, and results.

Let’s explore what Growth Geek can unlock for you.

 

Growth Geek

Who Do We Help

We don’t help everyone. But we’re exactly right for these situations:

  • You’re growing fast, but your systems, team, or product can’t keep up. We bring structure fast.
  • You’ve raised capital and are overwhelmed with what now. We help you move from founder-led to structured execution
  • You’re stuck and need a turnaround plan. — revenue flatlined, team misaligned, and decision-making is chaotic
  • You’re preparing to exit, but ops, metrics, or leadership aren’t where they need to be. We’ll clean you up, prep your deck, and make sure you look tasty.
  • You’re a traditional company trying to think, build, and scale like a startup, with too much spaghetti in tools/process/team? We fix that.

If any of these sound familiar, we should talk.

growth geek

What We Do

We are not selling consulting; we are giving you:

  • Clarity where there’s fog.
  • Systems where there’s spaghetti.
  • Momentum is where things are stuck.

We Don’t Advise. We Fix. We Build. We Scale.

We partner with ambitious companies to design and deliver the infrastructure for scale.

That means battle-tested growth strategies, GTM plans that convert, product and systems that empower your growth, and operational workflows your team can own without us.

Every engagement is hands-on, cross-functional, and focused on tangible outcomes. Whether you need foundational fixes, organizational redesign, or fractional leadership, we bring senior operator firepower without the full-time baggage.

Our methodology is built on proprietary frameworks that have been tested and refined across 40+ companies from a variety of industries and stages.

 

20 Weeks Foundational Fixes Program

Ideal For Startups Post Raise

Your startup’s operational bootcamp, minus the burnout.

One focus each week. Zero fluff. From team structure to GTM, from money flows to meeting rhythms, we fix the stuff that actually matters, fast.

Built for post-raise momentum, not post-raise panic.

Reverse Scaffolding Methodology TM

Most methodologies start from MVP and scale up. We do it differently.

An original Growth Geel Reverse Scaffolding Methodology TM starts from a full-scale vision and simplifies down.

Built for visionary founders who think big and need a roadmap that turns ambition into lean, actionable stages, matching their pace.

Strategic Growth Partnership

Scale on purpose, not by accident.
Custom strategy support to help you unlock traction, align product, marketing, and ops, and scale lean, with fewer mistakes and faster results.

Built for founders who want clear direction, smarter bets, and a roadmap that actually works in the real world.

Fractional C-Level

Executive firepower, phased to match your burn.

We step in as interim C-level, helping you stabilize, scale, or navigate high-stakes transitions with experience that saves you time, money, and momentum.

Built for companies that need senior leadership, but not the full-time payroll or politics.

Team & Org Restructuring

Structure that actually works.

Diagnosing misaligned teams and bringing structure to chaos: right roles, right hires, right priorities.

We untangle org charts, clarify roles, and align your hiring plans to what the business actually needs, not what sounds good on paper.

Process Optimization

Stop the churn. Start flowing.

We audit and redesign internal processes, fixing what’s slowing you down: automating, simplifying, and redesigning internal operations for speed and sustainability.

From workflows and SOPs, through automation and proper use of AI, to decision-making loops and reporting cadences.

Growth Advisory & Special Projects

Firepower where it counts.

From new product launches and vertical expansion to M&A readiness and GTM audits, we drop in fast, solve what’s stuck, and leave you with systems you can run.

Hands-on strategic help for launches, go-to-market planning, new verticals, or preparing for fundraising/exits.

GTM Sprint

Your 90-Day Traction Plan.

Everything you need to launch or relaunch fast: ICPs, offers, channels, and a focused roadmap that gets your team moving now.

Built for funded startups or teams pivoting hard that need results, not guesses.

What Clients Say

People Don’t Hire Us for Advice. They Hire Us to Win.

"Lidija’s impact was pivotal, steering our company through turbulent times and positioning us for future growth. She was a key player in our successful exit, leaving a lasting mark on our achievements. A walking game-changer."

Founder & Investor, Media and performance marketing brand in iGaming

"Ridiculously efficient. Her ability to drive growth, streamline processes, and lead calmly through crises makes her a catalyst for remarkable results. She will level up your business like never before.”"

Chief Revenue Officer, Performance AdTech network

"We keep bringing Lidija back, because she gets it done. From early-stage positioning to GTM and internal systems, her team has helped multiple startups in our portfolio move from concept to traction. She combines startup scrappiness with boardroom clarity."

Founder, Sustainability-Focused Startup Accelerator

"Our company was at a breaking point after the Seed round. We were building with rope and stick, focusing on raise. Everything needed a reset. Our investors suggested working with Growth Geek, as post-raise team was burning out fast. They stepped in and within four months rebuilt our processes, fixed our GTM, and overhauled operations top to bottom. The team executed fast and left us with a system that still runs smoothly today."

Founder, Growing Creator & Subscription Platform

"Her ability to cut through chaos, realign teams, and rebuild processes at scale was instrumental during our rebrand, acquisition, and transformation."

Chief Revenue Officer, Global Media & Affiliate Group

"She’s the Rolls Royce of business leaders. Lidija leads with unwavering confidence and genuine empathy — combining strategic vision, tech depth, and commercial acumen. Her impact on both people and performance was profound. Her first-class leadership skills and strategic vision light the way forward."

Chief Marketing Officer, iGaming & Fintech

"Lidija joined us as fractional COO during a major organizational transition. Within weeks, she had mapped our full operational gaps, introduced a new system of team rituals, and trained our department heads. Her impact was immediate and lasting."

Founder, Family Health & Wellness Startup

"Lidija is a mastermind of innovation, affiliation, and leadership. Always focused on growth while never losing sight of the people."

BU Manager, iGaming affiliate company

"We came in with a big vision and lots of moving parts. Growth Geek team helped us crystallize the model, shape the user journey, and build the early systems that powered our first 10 clients. They brought founder-level commitment with executional depth you rarely see from external partners."

Co-Founder, HR Tech & People Ops Startup

"Growth Geek doesn’t just fix what’s broken. They optimize everything for scale. Calm in crisis, relentless in delivery, and always focused on outcomes."

Founder & Chief Executive Officer, Last Mile Delivery SaaS

"We had a bold vision, a half-built MVP, and total chaos . No structure, no team, no clear plan. Lidija stepped in and built the engine that turned it all into a real company. She created our product roadmap, designed the org structure, implemented operational systems, and aligned everything toward traction and fundraising. We raised faster, at a stronger valuation, and with full confidence in the business we’d become. She didn’t just advise, she architected the foundation for growth."

Founder, Vertical SaaS Company in the B2B Space

"A true leader with a rare blend of analytical rigor, tech depth, and empathy. She always brings ‘the whole thing’ forward."

Chief Revenue Officer, iGaming brand

"Lidija not only met but far exceeded every expectation in every collaboration we had. Her contribution to our success is indelible."

Chief Revenue Officer, iGaming brand

"Lidija’s exceptional operational and people skills played a pivotal role in turning around an inefficient company into one that excels in efficiency and growth. Her ability to diagnose issues quickly and implement systems that actually work made her an indispensable force during a critical stage of our business."

Chief Technology Officer, Media & Performance Marketing Group

"I met Lidija while we were both working with a startup recovering from a failed acquisition and a difficult PR fallout. She was brought in to stabilize the business, rebuild its operations, and prepare it for a proper exit, and she did it brilliantly. Her mix of strategic clarity and hands-on execution turned a chaotic situation into a textbook turnaround. Since then, she’s been my trusted partner whenever I’m handling a complex or hard-to-exit company."

Founder, M&A Advisory Company

"They didn’t just improve our operations, but upgraded our thinking. We were stuck in reactive delivery mode, and she turned us into a proactive, productized business. It changed how we sell, staff, and scale."

Founder, Specialized Recruitment & Advisory Firm

"Her ability to bring order, growth, and upturn into a very challenging project was incredible. She taught us lessons even when we weren’t aware we were learning."

Head of Content, Business awards & enterprise event platform spanning UK & MENA

About Us

We’ve built it, fixed it, scaled it
Now we help you do the same

Growth Geek exists because most consultants haven’t built what they’re advising on. We have, and we don’t coach from the sidelines; we transform from the inside.

We’re your unfair advantage. Growth Geek is a collective of seasoned operators, former C-levels, and builders who’ve actually done the work: scaling startups, fixing chaos, building revenue flywheels, leading exits, and helping traditional businesses become sharper, faster, and modern.

We specialize in scaling digital ventures, modernizing legacy businesses, and rescuing teams from chaos with fast, focused, system-driven execution.

What makes us different is simple:
We’ve done it. At scale. In the trenches. Multiple times.

Led by Lidija Krickovic, a powerhouse fractional exec and growth strategist with 21+ years of experience scaling companies, leading major transformations, and delivering exits across SaaS, creator platforms, B2C apps, adtech, affiliate networks, adult/dating, fintech, and media.

We move fast, but we don’t leave a mess behind

We talk like humans, not consultants

We build for autonomy, not dependency

We plug into your world and make things work

We’re honest, direct, and outcome-obsessed

You don’t need another strategy deck.

You need someone who’ll fix it with you.

Ready to move from planning to progress?